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Vitex strengthens presence in construction chemicals with Microfill acquisition
Greek coatings manufacturer Vitex has completed the acquisition of Microfill, a company specialising in calcium carbonate-based fillers. The move is part of Vitex’s strategy to expand its footprint in construction solutions and enhance vertical integration.
Vitex, a Greek coatings producer, has finalised the acquisition of Microfill, a company with over 75 years of expertise in calcium carbonate-based fillers. The deal includes a substantial increase in equity capital, marking a significant milestone in Vitex’s long-term strategy to strengthen its presence in construction chemicals and diversify its offerings.
Microfill, headquartered in Corinth, Greece, is known for its high-quality raw materials, including calcium carbonate sourced from its proprietary deposit. The company serves over 25 countries and is recognised internationally for its chemical purity and material whiteness. Its production facility has an annual capacity of 130,000 tonnes, positioning it as a key player in the filler materials market.
Strategic alignment with Vitex’s vision
The acquisition aligns with Vitex’s broader strategy to broaden its production capabilities and vertically integrate its operations. This includes its focus on paints, external thermal insulation systems, asphalt waterproofing, and mortars. By incorporating Microfill into its ecosystem, Vitex aims to optimise production processes, enhance R&D capabilities, and create higher added value for customers and stakeholders.
In addition to strengthening its Greek market position, Vitex expects the acquisition to open new growth opportunities internationally. The integration of Microfill’s expertise and resources is anticipated to improve supply chain efficiencies and foster innovation in filler and coating technologies.
Building synergies for innovation and market growth
Microfill’s inclusion into Vitex’s portfolio is seen as a step forward in achieving operational excellence and promoting sustainable growth. The move is expected to refine production processes, boost research and development activities, and create new applications for high-performance construction solutions. This strategic development underscores Vitex’s commitment to innovation and competitiveness in construction chemicals, paving the way for further acquisitions and market expansion.
