New distribution agreement between BTC Europe and Sudarshan

BTC Europe, BASF’S European distribution organisation, and Sudarshan Chemical Industries, a manufacturer of high-quality pigments based in Pune, India, have signed an agreement on the distribution of organic and inorganic pigments as well as effect pigments in Europe.

A handshake at a business meeting.
Sudarshan Chemical Industries is a global color and effect pigment manufacturer Image source: ccfb - Pixabay (symbol image).

According to a press statement, both companies seek to leverage their expertise and industrial know-how to offer customers access to a wide portfolio of high-quality pigments for various industries.

“Extend our third-party product portfolio”

“We are pleased to have found such a strong partner in Sudarshan who will be able to supply us with high performance pigments that cover the full color circle”, said Jose Corral Montilla, Managing Director of BTC Europe. “Our customers will benefit from access to a broad range of high-quality pigments for different applications and industries. Moreover, the collaboration between our two companies will enable us to extend our third-party product portfolio and thereby strengthen our competitive advantage in the pigments market.”

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