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Oxea launches comprehensive transformation programme in Germany

Oxea has introduced a transformation programme to address market challenges and improve competitiveness in Germany. Measures include efficiency improvements, structural adjustments, and investments in future-oriented capabilities.

Oxea’s transformation programme aims to strengthen its competitiveness amidst challenging market conditions. Source: AI generated with Open AI

In response to sustained economic challenges and weakening demand in key industries, Oxea has announced a comprehensive transformation programme aimed at reinforcing its competitiveness in Germany. The initiative seeks to address significant market pressure affecting volumes, prices, and profitability through structural and cost adjustments. Investments in future-focused sectors and capabilities, as well as efficiency measures, form the cornerstone of this strategy. These will include reductions in material and operational expenses alongside process and organisational improvements.

Bastian Kuhl, Chief Transformation Officer at Oxea, highlighted the urgency of these measures: “The sustained decline in demand across critical customer industries has imposed considerable pressure on our markets. This necessitates immediate structural adjustments to ensure long-term resilience.”

Restructuring and workforce adjustments

As part of the programme, Oxea anticipates reducing its workforce by approximately 140 positions across its three German sites. This figure serves as a preliminary framework for discussions with employee representatives, with an emphasis on developing socially responsible solutions. Christina Fuchs, Chief Human Resources Officer, noted: “This process is undoubtedly challenging for our employees. We are committed to conducting it transparently and responsibly, maintaining close collaboration with employee representatives.”

The company has already begun engaging with workers’ representatives to formulate practical and equitable solutions. These discussions will continue in the coming weeks.

Strategic focus on future capabilities

Oxea’s transformation programme reflects broader trends in the global chemical industry, where companies face growing pressure to adapt to economic fluctuations and align with sustainability goals. By streamlining operations and investing in innovation, Oxea aims to ensure its long-term competitiveness and robustness in evolving markets.