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21. Apr 2021 | Markets & Companies

Akzo Nobel seeks start-ups for Paint-the-Future competition

For the second time, Akzo Nobel is looking for innovative start-ups that offer solutions in specific subject areas for the "Paint-the-Future" competition.
Select finalists will be invited to a collaboration event in late 2021.
Image source: geralt - Pixabay (symbol image).

The second global "Paint the Future" start-up competition will launch on May 18. Led by Akzo Nobel, the global platform has become the industry's largest collaborative innovation network, according to the company.

Global startup challenge

“Paint the Future is our dedicated ecosystem designed to accelerate innovation in paints and coatings,” says Klaas Kruithof, Chief Technology Officer. “Our first global startup challenge was a first for our industry and our ecosystem has grown amazingly since then to include 2,137 active members. It’s a launch pad for great ideas that’s attracted a diverse group of startups, suppliers, academia and customers.”

2021 program details

Startups will be invited to submit solutions addressing five challenge themes:

Following the May 18 launch, exploration and enrichment of the submissions will continue through July 20. Then, select finalists will be invited to a collaboration event in late 2021, where the challenge winners will be announced.

Further information can be found via


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