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10. Feb 2017 | Raw materials

Axalta Coating Systems appoints new distributor for powder coatings in Vietnam

Axalta Coating Systems has appointed Ocean Vietnam International Trading Co. Ltd. as its distributor for "Alesta" powder coatings products in Vietnam to support Axalta’s growth strategy in the ASEAN market.

Axalta Coating Systems appoints new distributor for powder coatings in Vietnam. Source:

Infrastructure growth in the region provides important opportunities for Axalta’s brand of powder coatings which are used in architectural, furniture, transportation and other industrial applications, the need for which is expected to follow economic growth in Southeast Asia.

Obtaining maximum value

"Axalta is confident that Ocean’s strong and experienced team will help our powder customers in Vietnam to obtain maximum value from our high-quality offerings,” said Dewi Djanuwati, Axalta Managing Director in the region. "Ocean’s team members are seasoned professionals in the powder coating industry with extensive knowledge of the market and excellent technical capability to support our customers.”

"Ocean is familiar with the evolving needs of Vietnamese customers. We look forward to providing Axalta’s advanced technologies to meet customers’ most demanding requirements,” said Edward Wang, Ocean Vietnam General Manager.

About "Alesta" powder coatings

Backed by an experienced team and technology expertise, Axalta’s superior quality meets performance standards set by leading manufacturers and industry organisations. "Alesta" powder coatings are an environmentally responsible product that deliver corrosion protection and aesthetically enhance substrates. Available in a variety of technologies for a broad range of applications, the products deliver good coverage and transfer efficiency which help customers increase performance and reduce overall cost.

European Coatings Journal


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