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Tuesday, 11 August 2020
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Markets & companies

BASF aims to grow above market in Asia Pacific

Tuesday, 29 September 2009

BASF aims to double regional sales by 2020 in Asia Pacific.

BASF has outlined its Strategy 2020 for Asia Pacific. Through 2020, the company aims to grow on average two percentage points faster than the Asia Pacific chemical market each year. With expected market growth of 4 to 5 % per year, this would double regional sales by 2020 while earning a premium on cost of capital. The company has established an initial set of industry target groups where it intends to become a preferred supplier, including the automotive, construction, packaging, paint and coatings, as well as the pharmaceuticals industries. To achieve its goals, the chemicals producer plans to invest EUR 2 billion between 2009 and 2013.

BASF plans to invest EUR 2 billion between 2009 and 2013 in Asia Pacific. Source: BASF

BASF plans to invest EUR 2 billion between 2009 and 2013 in Asia Pacific. Source: BASF

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